Sean John

Created by Sean Combs aka P. Diddy 1998

Start
*Street-smart solution to urban style but has grown to include pricey designer apparel like suits and lots of fur.

*Fill the void for well-made clothing that reflected urban style but was also sophisticated.

Growth
Urban Label to International Brand
Collection Includes:
Sean John
Bad Boy Sportswear
Sean John Tailored
Sean John accessories